It is not hard to create a buzz about you as a luxury real estate marketing professional. And, it does not need to cost you a lot of money to do so. Here is an example.
For instance, luxury property has a been one of the best performing segments of real estate, but you may not want to buy luxury property as an investment option just about anywhere - maybe if you chose to buy property in Beverly Hills, then luxury real estate would be a great option.
Highly trained brokers. With their Century 21 franchise affiliation, they offer some top training focused on keeping their brokers and staff up to date on the changes taking place real estate in Marbella. our industry on almost a daily basis.
Ask the real estate development. investors you have met and spoken to what you could do to help them. Many investors pay up to $1000 for each property you find that they buy. Just start by asking friends and family if they know of anyone who needs help and get that number. Call that person and check to see if they need to sell, if so, connect them to your group of investors and palacetes de banus follow up.
3 Read 1 or 2 books that deal with personal development and real estate. Everyone's favorite in Chicago, if not the US, is Rich Dad Poor Dad by Robert Kiyosaki. His book is a great eye opener and helps adjust one's thinking about wealth. For real estate, Keller Williams' The real estate company or service. Estate Millionaire, has interviews and bios of many investors throughout the country.
Then there was poor Henry. He was there when I first started, at the desk in front of mine. He was there months later when I was quitting, and he was finally making his first and last sale (he quit shortly afterwards). He was one of the nicest guys I have ever worked with, but he didn't know how to sell real estate.
If you are focusing on a certain market in real estate, your logo design should reflect that. Whether property investment, vacation properties or residences, you have a vital way of communicating to your target client base with your real estate logo. This increases the chances of business coming. Think how your logo design can work for you now, not what it should be in the future.
If you want your luxury real estate personal or company brand to stand for something, make sure it is something that your competition cannot also stand for or own. Then, get your messaging on target. Otherwise, you will defeat the entire purpose of branding: "Top of Mind" in a specific category or niche.